ENDEE is short for ND, the abbreviation for neurodivergent. Kevin Miller, Jr., chose the name in July 2024 for the startup website that will manage the development of ENDEE projects.
Meaning of Logo and Colors
The logo was created by Google Gemini Advanced.
The logo is a stylized letter "e" in a geometric design. The "e" is composed of simple lines and shapes, creating a sense of movement and energy. The logo is in a single color, which can be easily changed to ensure adequate contrast for accessibility. The design is simple and uncluttered, making it easy to read and recognize. The font used is sans-serif, which is generally considered to be more accessible for people with dyslexia. The actual font chosen is Comic Neue.
The logo uses a single pastel color. Pastel colors are often associated with calmness, tranquility, and softness. These qualities can be particularly appealing to neurodivergent individuals who may be sensitive to bright, bold colors.